Semesta Insight
Define. Discover. Dominate.
We believe the best business decisions begin with the right insight,
deeply researched, clearly defined, and powerfully interpreted.
Let’s Collaborate
More than 150 clients are happy with our services. Let's get started!
WHO WE ARE
We exist to empower brand with intelligence that is trusted, experienced, reliable, and actionable
In a world overflowing with data, few can turn complexity into clarity. At Semesta Insight, we go beyond market research, we deliver real intelligence that defines gaps, uncovers growth opportunities, and helps you dominate your market.
With the tagline “Define, Discover, Dominate.” We are committed to helping clients move beyond assumptions into strategic certainty.
Read More
About Us
WHY SEMESTA INSIGHT
Our goal is not only to inform business, but to empower
communities and industries
WHAT WE CAN DO
We’re here to answer the big questions with precision, speed, and depth, turn into your next competitive edge
Customer Research
- Usage & Attitude Study
- Segmentation Study
- Customer Journey Study
- Customer Satisfaction Index (CSI)
- Customer Loyalty Index (CLI)
- Net Promotor Score (NPS)
Product & Price Research
- Product Concept Test
- Pricing Study
- Customer Price Monitoring
- Product Acceptance Study
- UI/UX Research
- Feasibility Study
Brand Research
- Brand Health Study
- Brand Funnel Study
- Brand Positioning Study
- Market Sizing
- Competitor Analysis
Campaign/Ads Study
- Advertising Concept Study
- Post Campaign/ Marcomm Evaluation
- Channel Evaluation
- Event Evaluation
Sales & Distribution Study
- Retail Audit/Census
- Salesforce Management Audit
- Retail Satisfaction Index
- Retail Advocacy Index
Human Capital Study
- Employer Branding Study
- Employee Engagement Study
- Leadership Effectiveness Assessment
- Employee Digital Readiness Study
HOW WE HELP - OUR RESEARCH METHODOLOGY
We don’t just offer methodology, we choose the right one for your specific business challenge
Quantitative Method
Qualitative Method
Face-to-Face Interview (F2F)
Trained interviewers conduct structured surveys in person using tablets (CAPI) or paper (PAPI). Use when questionnaire is long, complex question, reaching rural areas, or when visual aids are required.
Computer Aided Telephone Interview (CATI)
Interviews are conducted over the phone using computerized scripts for speed, scale, and consistency. Use when target respondents are accessible by phone and speed is critical. Avoid when the questionnaire is long, complex, or requires visual stimuli.
Mystery Shopping
Trained evaluators act as customers to assess service quality, compliance, and customer experience. Use for benchmarking frontline service standards or store performance without bias.
Online Survey
Collect large-scale, structured responses efficiently using digital platforms to gain measurable consumer insights. Use when questionnaire is short, simple question, or targeted low to middle class segment.
HOW WE HELP - OUR COVERAGE
With full-field capabilities across Indonesia, we combine nationwide reach with local understanding
Industry We Cover
Automotive, Transportation, Logistic
Healthcare, Beauty, Consumer Goods
Property, Real Estate, Education
Financial Service, Bank, Insurance
Tech, Electronic, Telco, E-Commerce, Media
Resource, Infrastructure, Utility, Government
HOW WE HELP - RESEARCH PHASE
The duration of research work generally requires 8-10 weeks and divided by 3 phases
Phase 1: Research Design (Kick-Off Meeting)
Research Guideline
- Questionnaire Development
- Field Briefing
2 Weeks
Phase 2: Research Execution
Data Gathering
- Face to face interview, FGD, IDI, etc.
- Quality Control (Callback and Phone Record)
4-6 Weeks
Phase 3: Research Analysis (Final Report)
Report Development
- Data Analysis
- Report Development
2 Weeks
Ready to Accelerate Your Growth with Confidence? Let's Start Now!
Growth should be meaningful, measurable, and magnetic. We bring the people, process, and purpose to power your next leap.
Rukan Permata Senayan, Jl. Tentara Pelajar Blok D5 Kota Jakarta Selatan, 12240
© All Rights Reserved 2025 • Semesta Business
Semesta Insight
Define. Discover. Dominate.
We believe the best business decisions begin with the right insight,
deeply researched, clearly defined, and powerfully interpreted.
Let’s Collaborate
More than 150 clients are happy with our services. Let's get started!
WHO WE ARE
We exist to empower brand with intelligence that is trusted, experienced, reliable, and actionable
In a world overflowing with data, few can turn complexity into clarity. At Semesta Insight, we go beyond market research, we deliver real intelligence that defines gaps, uncovers growth opportunities, and helps you dominate your market. With the tagline “Define, Discover, Dominate.” We are committed to helping clients move beyond assumptions into strategic certainty.
Read More
About Us
WHY SEMESTA INSIGHT
Our goal is not only to inform business, but to empower
communities and industries
WHAT WE CAN DO
We’re here to answer the big questions with precision, speed, and depth, turn into your next competitive edge
Customer Research
- Usage & Attitude Study
- Segmentation Study
- Customer Journey Study
- Customer Satisfaction Index (CSI)
- Customer Loyalty Index (CLI)
- Net Promotor Score (NPS)
Product & Price Research
- Product Concept Test
- Pricing Study
- Customer Price Monitoring
- Product Acceptance Study
- UI/UX Research
- Feasibility Study
Brand Research
- Brand Health Study
- Brand Funnel Study
- Brand Positioning Study
- Market Sizing
- Competitor Analysis
Campaign/Ads Study
- Advertising Concept Study
- Post Campaign/ Marcomm Evaluation
- Channel Evaluation
- Event Evaluation
Sales & Distribution Study
- Retail Audit/Census
- Salesforce Management Audit
- Retail Satisfaction Index
- Retail Advocacy Index
Human Capital Study
- Employer Branding Study
- Employee Engagement Study
- Leadership Effectiveness Assessment
- Employee Digital Readiness Study
HOW WE HELP - OUR RESEARCH METHODOLOGY
We don’t just offer methodology, we choose the right one for your specific business challenge
Quantitative Method
Qualitative Method
Face-to-Face Interview (F2F)
Trained interviewers conduct structured surveys in person using tablets (CAPI) or paper (PAPI). Use when questionnaire is long, complex question, reaching rural areas, or when visual aids are required.
Computer Aided Telephone Interview (CATI)
Interviews are conducted over the phone using computerized scripts for speed, scale, and consistency. Use when target respondents are accessible by phone and speed is critical. Avoid when the questionnaire is long, complex, or requires visual stimuli.
Mystery Shopping
Trained evaluators act as customers to assess service quality, compliance, and customer experience. Use for benchmarking frontline service standards or store performance without bias.
Online Survey
Collect large-scale, structured responses efficiently using digital platforms to gain measurable consumer insights. Use when questionnaire is short, simple question, or targeted low to middle class segment.
HOW WE HELP - OUR COVERAGE
With full-field capabilities across Indonesia, we combine nationwide reach with local understanding
Industry We Cover
Automotive, Transportation, Logistic
Healthcare, Beauty, Consumer Goods
Property, Real Estate, Education
Financial Service, Bank, Insurance
Tech, Electronic, Telco, E-Commerce, Media
Resource, Infrastructure, Utility, Government
HOW WE HELP - RESEARCH PHASE
The duration of research work generally requires
8-10 weeks and divided by 3 phases
Phase 1: Research Design (Kick-Off Meeting)
Research Guideline
- Questionnaire Development
- Field Briefing
2 Weeks
Phase 2: Research Execution
Data Gathering
- Face to face interview, FGD, IDI, etc.
- Quality Control (Callback and Phone Record)
4-6 Weeks
Phase 3: Research Analysis (Final Report)
Report Development
- Data Analysis
- Report Development
2 Weeks
Ready to Accelerate Your Growth with Confidence? Let's Start Now!
Growth should be meaningful, measurable, and magnetic. We bring the people, process, and purpose to power your next leap.
Rukan Permata Senayan, Jl. Tentara Pelajar Blok D5 Kota Jakarta Selatan, 12240
© All Rights Reserved 2025 • Semesta Business
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Industry
Company
Email Us
Send a Message
Semesta Insight
Define. Discover. Dominate.
We believe the best business decisions begin with the right insight,
deeply researched, clearly defined, and powerfully interpreted.
Let’s Collaborate
More than 150 clients are happy with our services. Let's get started!
WHO WE ARE
We exist to empower brand with intelligence that is trusted, experienced, reliable, and actionable
In a world overflowing with data, few can turn complexity into clarity. At Semesta Insight, we go beyond market research, we deliver real intelligence that defines gaps, uncovers growth opportunities, and helps you dominate your market. With the tagline “Define, Discover, Dominate.” We are committed to helping clients move beyond assumptions into strategic certainty.
Read More
About Us
WHY SEMESTA INSIGHT
Our goal is not only to inform business, but to empower
communities and industries
WHAT WE CAN DO
We’re here to answer the big questions with precision, speed, and depth, turn into your next competitive edge
Customer Research
- Usage & Attitude Study
- Segmentation Study
- Customer Journey Study
- Customer Satisfaction Index (CSI)
- Customer Loyalty Index (CLI)
- Net Promotor Score (NPS)
Product & Price Research
- Product Concept Test
- Pricing Study
- Customer Price Monitoring
- Product Acceptance Study
- UI/UX Research
- Feasibility Study
Brand Research
- Brand Health Study
- Brand Funnel Study
- Brand Positioning Study
- Market Sizing
- Competitor Analysis
Campaign/Ads Study
- Advertising Concept Study
- Post Campaign/ Marcomm Evaluation
- Channel Evaluation
- Event Evaluation
Sales & Distribution Study
- Retail Audit/Census
- Salesforce Management Audit
- Retail Satisfaction Index
- Retail Advocacy Index
Human Capital Study
- Employer Branding Study
- Employee Engagement Study
- Leadership Effectiveness Assessment
- Employee Digital Readiness Study
HOW WE HELP - OUR RESEARCH METHODOLOGY
We don’t just offer methodology, we choose the right one for your specific business challenge
Quantitative Method
Qualitative Method
Face-to-Face Interview (F2F)
Trained interviewers conduct structured surveys in person using tablets (CAPI) or paper (PAPI). Use when questionnaire is long, complex question, reaching rural areas, or when visual aids are required.
Computer Aided Telephone Interview (CATI)
Interviews are conducted over the phone using computerized scripts for speed, scale, and consistency. Use when target respondents are accessible by phone and speed is critical. Avoid when the questionnaire is long, complex, or requires visual stimuli.
Mystery Shopping
Trained evaluators act as customers to assess service quality, compliance, and customer experience. Use for benchmarking frontline service standards or store performance without bias.
Online Survey
Collect large-scale, structured responses efficiently using digital platforms to gain measurable consumer insights. Use when questionnaire is short, simple question, or targeted low to middle class segment.
HOW WE HELP - OUR COVERAGE
With full-field capabilities across Indonesia, we combine nationwide reach with local understanding
Industry We Cover
Automotive, Transportation, Logistic
Healthcare, Beauty, Consumer Goods
Property, Real Estate, Education
Financial Service, Bank, Insurance
Tech, Electronic, Telco, E-Commerce, Media
Resource, Infrastructure, Utility, Government
HOW WE HELP - RESEARCH PHASE
The duration of research work generally requires
8-10 weeks and divided by 3 phases
Phase 1: Research Design (Kick-Off Meeting)
Research Guideline
- Questionnaire Development
- Field Briefing
2 Weeks
Phase 2: Research Execution
Data Gathering
- Face to face interview, FGD, IDI, etc.
- Quality Control (Callback and Phone Record)
4-6 Weeks
Phase 3: Research Analysis (Final Report)
Report Development
- Data Analysis
- Report Development
2 Weeks
Ready to Accelerate Your Growth with Confidence? Let's Start Now!
Growth should be meaningful, measurable, and magnetic. We bring the people, process, and purpose to power your next leap.
Rukan Permata Senayan, Jl. Tentara Pelajar Blok D5 Kota Jakarta Selatan, 12240
© All Rights Reserved 2025 • Semesta Business